How to Merge Mindfulness + Strategy in Your Coaching Business

How to Merge Mindfulness + Strategy in Your Coaching Business

November 12, 20256 min read

"Success is not a formula,

it's an energetic alignment."

If you’re an online coach or creative who isn’t getting consistent sales and you’re searching for the perfect strategy to fix it… this post is for you.

I recently released my newest offering for online coaches: Trésor House Complete, which I built with Devyn, my partner in life and in business. Together, we’ve combined mindset, coaching, community, and systems into one powerful space to help you build and scale your business without sacrificing your alignment.

During our very first live call last week, one of our members shared something that sparked this entire conversation. He told us he’d watched a reel from a well-known coach who claimed that the “winning strategy” is to host weekly sales events. He felt overwhelmed by the idea… but also wondered if that’s the direction he should go in to make more sales.

He’s not alone — not even close.

There are so many coaches who jump from one strategy to another, trying to find the magic solution that finally creates momentum. I know this because I used to do it myself.

When I transitioned from my product-based business into the online space, I felt lost. I was signing up for endless free trainings, trying new tactics every week, and hoping something would stick. Honestly? It felt like throwing spaghetti at the wall.

(And fun fact — this is actually how I met Devyn. I hired him as my sales and marketing coach. Through his guidance, I learned strategy… and I learned how to build a business that worked.)

But what I discovered along the way was this:

Success is not a formula.
Success is an energetic alignment.

Consistent sales don’t come from strategy alone — they come from the way you merge your mind, your energy, and your strategic action.

Let's talk about how to merge the two.


1. First — Understand That Every Strategy Works When You’re All In

This is the part people try to skip over:

Every strategy works…
IF your mind and heart are behind it.

You get your mind on board by keeping your eyes on your vision and committing to the process — even when results take time. The Law of Gestation applies to everything, including business.

(If you want to understand this more deeply, listen to Episode 170: Why Your Manifestation Isn’t Here Yet — and How to Speed It Up.)

Instead of looking at the passing time as proof that it’s not working, use that time to deepen your vision.

✨ Visualize your successful coaching business.
✨ See new enrollments coming in.
✨ See yourself leading your clients — 1:1, in groups, or both.
✨ Feel how it would feel to already be at your desired level.

Bring that energy into the present moment.

Choose a strategy and commit to mastering it. Build trust with it. Affirm that “all strategies work — this is the one I’m choosing.”

A committed decision is powerful.


2. Get Your Heart on Board Too

Your heart is simple. It speaks clearly — without the noise of fear, doubt, or limiting beliefs.

The right strategy for you will feel:
✅ exciting
✅ light
✅ energizing
✅ aligned

For example:
Cold DMs? Not for me.
A Facebook strategy? Worked for a while… but it drained me.

But when I discovered the Live Conversion (Live Launch) Method, something clicked.
I love speaking, connecting, seeing people’s faces light up as I'm speaking, and all the excitement that comes from sharing in real time. It uses my natural gifts, it fuels me, and it gives me energy instead of taking it.

You deserve a strategy that feels like that for you.

Tune into your heart.
Notice the shift in your energy as you think of a certain strategy.
It will tell you the truth.


3. Merging Mindfulness & Strategy Requires the Right Attitude

This might be the most important factor of all.

You are the creator of your personal reality.
You are the one defining every experience.

Nothing in the physical world means anything until your mind gives it meaning. Without your mind, there is no “big,” “small,” “good,” “bad,” “success,” or “failure.” Everything simply is.

Yes — we’ve all been conditioned by upbringing, circumstances, and society. But reclaiming the power of your attitude is essential for success.

Because if you define your success… you also define your sense of lack.

And lack?
Lack is a point of view.

Imagine this scenario:

You run your first live event. Only two people show up — one is your friend, the other is a potential client who later ghosts you.

Now, you can choose to see this as:
✖️ A failed launch
✖️ Proof your offer isn’t good
✖️ A sign your strategy doesn’t work
✖️ Evidence the market is too saturated

OR — you can choose to see:
✔️ The excitement you felt before the event
✔️ The confidence you built by showing up
✔️ The practice and clarity you gained
✔️ The love of your friend who supported you
✔️ The gratitude for the stranger who spent time with you
✔️ The long-term potential — even if they don’t buy today

Your attitude shapes your reality.
Your attitude shapes your success.

Everything becomes a win when you choose to see it that way.


4. Surround Yourself with the Right Community

We are social beings.
We thrive in community.

But not just any community — the right one.

A community of like-minded entrepreneurs who:
✅ share similar goals
✅ use similar strategies
✅ have conversations that fuel growth
✅ hold you accountable
✅ keep your momentum alive

This was feedback we immediately received inside Trésor House Complete:

Members feel more committed, more focused, and more confident when they’re surrounded by others walking the same path.

Without community, momentum fades.
With it, you rise faster.

If this resonates and you’re craving support, structure, mindset, and systems — doors are open for new members inside Trésor House Complete. You can learn more at tresorhouse.ca.


In Closing: Success Isn’t a Formula — It’s an Alignment

You become unstoppable when:
✨ Your mind is committed
✨ Your heart is activated
✨ Your strategy feels aligned
✨ Your attitude is empowered
✨ Your community supports you

Everything works when you are in it.

Remember: you are the creator of your life, your business, your results — and when your internal world aligns with your external strategy, everything begins to shift.


Want to listen to this episode on the podcast?

Find Feminine Initiate - Mindset + Energetics + Manifestation for Purpose-Driven Creatives on Spotify, Apple Podcast, YouTube, and most other podcast platforms.

 https://podcasters.spotify.com/pod/show/feminineinitiate

Jess West is a Subconscious Coach, bestselling Author, Speaker, Founder of Trésor House, and Podcaster of Feminine Initiate. If you're ready for a breakthrough in your business, confidence, or creative vision, book your 1:1 session with Jess and receive intuitive guidance, subconscious transformation, and soul-aligned tools to release what's no longer serving and step into your next level-self: https://tresorhouse.ca/justelevatesession

Jess West

Jess West is a Subconscious Coach, bestselling Author, Speaker, Founder of Trésor House, and Podcaster of Feminine Initiate. If you're ready for a breakthrough in your business, confidence, or creative vision, book your 1:1 session with Jess and receive intuitive guidance, subconscious transformation, and soul-aligned tools to release what's no longer serving and step into your next level-self: https://tresorhouse.ca/justelevatesession

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